AdCenter Pay Per Click Split Test

25 Nov, 2010  |  Posted by  |  under Uncategorized

www.OnlineMLMBusinessPlan.com Learn the importance of split testing your pay per click ads. You should always have at least two pay per click ads running per Ad Group. The purpose of split testing is to continuously improve your click thru rate (CTR%) and conversion rate. Instead of deleting lower performing ads, you should pause your lower performing ad in order to document the history of your split test efforts. Enjoy! ps In this video, I forgot to resume the control ad before I stopped recording. I did resume it shortly afterward. Both ads are running now. Theis video was shot at 6 am cst and the ads will run until they meet the daily cap, which they usually do about 6 pm cst. I will show the results tonight. Nate HomePlanBizMan

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