New Media Content Creation Model 2.0 (Alpha) - I Need Your Comments And Suggestions Please
27 Jun, 2009 | Posted by | under Screencasts
www.paulcolligan.com When I first developed the New Media Content Creation Model - I never would have guessed how strong the role of Web Video was going to become. I’ve had to change my model based on the numbers and I’d love to hear what you think about it. … youtube “paul colligan” “content creation” screencasting
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AuthorMelanieJordan | June 27th, 2009 at 9:27 pm #
Hi Paul,
As always I respect your advice as one of my few trusted mentors, and I know you’ve been urging me to get with the video program for awhile. The case is compelling and I’ll get there, but remember you’re comfortable w/video production and many of us aren’t but would like to be. What we need is a step-by-step on the PC and Mac side for those of us who are tech challenged. After all I learned to podcast from you, so can you do the same for video? Not just the strategy but the tech
SpeakerMedia | June 27th, 2009 at 9:27 pm #
Paul, this is so valuable. I agree 100%. And the fact is, content creation is not that difficult anymore. Virtually anyone can create video content with about $100 in tools and a few hours of studying tutorials on the web. Thanks for you great insights as always! You are such a thought leader and authority and you are so generous in the sharing of your insights. Best, Cindy
renegadeoracle | June 27th, 2009 at 9:27 pm #
“I don’t feel comfortable creating videos.” “Too technical.” “I’m not an expert filmmaker.” “I like watching videos, but making them is different.” “My voice/face doesn’t do well on video.” “The video equipment is too expensive.”
These and other unspoken objections probably need to be: 1. Brought out into the open. 2. Properly addressed.
If a lot of folks have not crossed from web 1.0 to 2.0, then there are plenty who need to be led across the chasm between watching video and creating it.
zebolsen | June 27th, 2009 at 9:27 pm #
Great Content as usual Paul, I appreciate what you do. Keep it coming please ~ Zeb
physiodigest | June 27th, 2009 at 9:27 pm #
Paul
Your case is convincing. But I think there needs to be consideration of users not familiar/comfortable with these multi-delivery methods. If you take the view that early adopters ditctate the delivery then the case for video is clear. If the target market is not currently adopting these new delivery methods then we are left with a choice of hoping they catch up through pier pressure, trying to educate in the ways of 2,0, waiting until they adapt or sticking with existing medium’s.
standubin | June 27th, 2009 at 9:27 pm #
I created a video slide show and my page soared to a 15% conversion of people taking a 200 question personality test (to help people make better hiring decisions).
The challenge was putting together a proper slide show, recording it, exporting it, converting it to Flash, getting it to display properly on my site.
If there were adequate tutorials (Mac or PC) that would simplify these steps, these tutorials would be PRICELESS. I spent days putting mine together and I would’ve loved guidance.
colligan | June 27th, 2009 at 9:27 pm #
post it here in the comments so others can take a look at it.
paul
colligan | June 27th, 2009 at 9:27 pm #
wow. thanks.
paul
colligan | June 27th, 2009 at 9:27 pm #
thanks.
paul
colligan | June 27th, 2009 at 9:27 pm #
thanks for the kind words
paul
colligan | June 27th, 2009 at 9:27 pm #
we are - whether we like it or not.
paul
colligan | June 27th, 2009 at 9:27 pm #
exactly - and if we build this the right way, we can record it all and let people catch it delayed - for those who didn’t get it live.
paul
EFTRadio | June 27th, 2009 at 9:27 pm #
Hi Paul,
Yes, I think the UStream idea is hip.
Just the other day I watched a live UStream of David Wolfe’s launch and it was like a party with lots of guests and excitement and activity…fun!
I think people do like to be where the live events are. It’s exciting and adds to the social proof.
ricknielsen1 | June 27th, 2009 at 9:27 pm #
Paul
This is soooo weird - just decided today (and after podcast secrets 2009) that I have to get get content up ON YOUTUBE… going to keep it simple and get it up and running… I think we livin in a visual world…
jeffmadisonlive | June 27th, 2009 at 9:27 pm #
I’m in agreement with everyone else. Paul you have your finger on the pulse of the Web and I appreciate you sharing your observations. I appreciated the style of this presentation, because you can just listen to the audio and not really miss anything that is on the screen. So often you have to be glued to the screen to see the charts or pictures and that makes it difficult.
I know you did it that way on purpose so that you can ultimately reach a larger audience.
Thank you for opening our eyes
Dresday67 | June 27th, 2009 at 9:27 pm #
I think you are on point, I am new to the internet marketing game and this is now and the future. I have found a software that will distribute podcast, videos and the such. We are culture of either now or on my time. Great stuff!
deannatroupe | June 27th, 2009 at 9:27 pm #
This is simply fabulous! I sent you a tweet. I totally agree with you by the way. I’m tweaking a presentation as well (in between articles) so I can put it on YouTube. I honestly can’t think of anything I would have done differently.
colligan | June 27th, 2009 at 9:27 pm #
since you’re a filmaker - you’re already ahead of the game. good luck!
p
StroutsInk | June 27th, 2009 at 9:27 pm #
Honestly, I have no idea what you’re talking about in this video. I’m just a humble indie filmmaker. But I’m also a researcher! I will send this to our web developer and see what he thinks. Thank you for sharing it with me!
sandquistdental1 | June 27th, 2009 at 9:27 pm #
I completely agree, I think this distribution model is amazing, in fact I’m working on a screencast right now, for YouTube distribution….
colligan | June 27th, 2009 at 9:27 pm #
and, don’t forget - if i did this as audio - just a few places to post it.
because it’s video - my options are MUCh bigger.
p
colligan | June 27th, 2009 at 9:27 pm #
thanks. anything you’d do differently?
p
RightNetworker | June 27th, 2009 at 9:27 pm #
Great Presentation.Enjoyed it
colligan | June 27th, 2009 at 9:27 pm #
I got a face for radio buddy.
P
colligan | June 27th, 2009 at 9:27 pm #
I response from AndyJ - I’m honored sir.
P