Quickstart Guide to Google AdWords

20 Nov, 2012  |  Posted by  |  under Adwords

Jonathan Oxer, author of Quickstart Guide to Google AdWords (www.adwords-quickstart.com), takes you through the basics of getting started and setting up your first AdWords campaign. Along the way he explains keyword selection, campaign segmentation, and fundamental terms such as CPC and CTR as well as how to understand AdWords bills.

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